Studio Universal - "Cine Bajo Las Estrellas" - Special Edition Petmier for La Costeña
Client: La Costeña
About the Project: Creation of a special event for La Costeña, where the winning assistants had the chance to enjoy the premier of Secret Life of Pets 2 along with their own pets.
I was the project and production manager of this event. I was responsible for creating the media and content strategy to attract clients to participate and be able to attend the event.
I also produced the pieces that were broadcast before and after the event
This project won a LATAM Promax in 2019 for best On-The Ground Activiation