JUST SMART LIFE
Poster and Package Design for ZEISS Design Competition.
Just smart life is he theme of this event. I take the near future urban scene as the key visual idea. In the era of Internet, lifestyle and visual behavior have changed.People can still obtain information effectively even they are in the process of moving. Glasses here play an important role in helping people see the world clearly. The face projected from the electronic advertising screens on the building are looking at the pedestrians and the viewer themselves, as if a spectator of the world.