Shivani Patharkar's profile

The Malkha Story : The upcycle and uplift project

                                                             Fabric Manipulation - Collection 2
ಜೀವಿತಾಳ ಅಲ್ಲಿಕ  :     Jivitala Allika

Here, Jivitala means Life and Allika means knitting. Jivitala Allika being Malkha's tagline resembles to the philosophy of our lives. 
When we knit anything, it gets entangled with another yarn. Likewise, our life is not confined to ourselves. An individual needs a family, friends, society, place, country and world. Unknowingly an individuals knits various lives.
Thus, knowingly or unknowingly our life is tangled with so many other lives thus forming a mantra called Jivitala Allika.
On a parallel note, Malkha has always aspired to knit and uplift rural economies thereby empowering their sustenance. Malkha has always believed in delivery of quality in the lives of every individual entangled in this entire process of breathing life into the fabric.
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The Malkha Story : The upcycle and uplift project
Published:

The Malkha Story : The upcycle and uplift project

Creating simple designs for home linens with a direct approach that could easily be co-ordinated with production team was an important aspect for Read More

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