The following is a college project.
Brief : Design social media creatives on the topic plastic pollution for an NGO named Green Peace. These are the 'stories' for Facebook and Instagram
•GREENPEACE IS AN INDEPENDENT CAMPAIGNING ORGANISATION, WHICH USES NON-VIOLENT, CREATIVE CONFRONTATION TO EXPOSE GLOBAL ENVIRONMENTAL PROBLEMS, AND TO FORCE THE SOLUTIONS WHICH ARE ESSENTIAL TO A GREEN AND PEACEFUL FUTURE.
•GREENPEACE’S GOAL IS TO ENSURE THE ABILITY OF THE EARTH TO NURTURE LIFE IN ALL ITS DIVERSITY.
THE STORY GIVES AN INTRODUCTION TO WHAT THE POST WILL BE ABOUT. IT ADDRESSES THE AMOUNT OF PLASTIC USED . THE BAG IS MEANT TO LOOK CHAOTIC.
HERE THE MAN IS SUFFOCATING BECAUSE OF THE PLASTIC AROUND HIS HEAD. I WANTED TO PORTRAY THROUGH EXAGGERATION THE ACCUMULATION OF PLASTIC IS SO MUCH THAT ITS ALL AROUND AND ITS SUFFOCATING US. THE PHRASE “ CAN’T BREATHE” FURTHER EMPHASIZES THE POINT
THIS INTRODUCES THE EFFECTS PLASTIC HAS ON BIODIVERSITY AND THE EXTENT OF IT BEING EVEN IN PLANTS TELLS US HOW TERRIBLE IT REALLY IS
THIS STORY INTRODUCES US ON HOW MICROPLASTICS ARE EVERYWHERE AND WE ARE EVEN BREATHING IT IN.
ONCE AGAIN THE AMOUNT OF PLASTIC USED IS MENTIONED .
THIS POST INTRODUCES ON HOW INDIA DEALS WITH WASTE MANAGEMENT.
THE PICTURE SHOWS HOW PLASTIC IS IN GROUPS INDICATING IN SOME ORGANIZING AND TRYING TO MANAGE THE WASTE.
