Palais des Thés Paris
Branding and packaging design
French premium tea company Palais des Thés is renowned by tea lovers for the high quality of their single-estate teas and beautifully perfumed blends. Palais des Thés was founded in Paris 30 years ago by François-Xavier Delmas, at the head of a group of tea enthusiasts with one goal: democratize tea and help the Occident learn more about its cultural and gastronomical aspects.
A&Mcreative collaborated with Palais des Thés for six years, from the creation of the new brand identity to the entire packaging range redesign, seasonal collections and catalogs, magazines, communication, retail concept, and digital applications.
This long term collaboration resulted in a joyful, elegant, and contemporary brand image, with all illustrations created by @amcreative.paris
PHOTOGRAPHY
Photography © Palais des Thés by Kenyon Manchego, Frédéric Lucano, Dominique Cohas, Charly Poupin
Photography © Food 52 by Mark Weinberg
ILLUSTRATIONS
All illustrations by A&Mcreative for Palais des Thés
