Social Media Design & Art Direction
Loss of RBG and the Supreme Court, Center for Reproductive Rights, 2020
The passing of Justice Ruth Bader Ginberg shook the reproductive rights movement deeply. Not only did we shake in grief, but also into action. Whatever could be done to share in the mourning turned battle cry at the loss of the Notorious RBG, I designed graphics ready to call others into the fight.
These graphics were critical in increasing the Center’s following, particularly, on Instagram and engagement with the Creative Council, a diverse group of celebrity champions for CRR.
Joining in the messaging of partners and comrades, I prepared social materials across multiple stages. There was hardly time to mourn before then-Judge Amy Coney Barrett was nominated, and the materials focused on sharing the Center’s perspective on the nominee and stance against rushing the confirmation process. After a close review of Barrett’s record, for only the second time in CRR’s history, coming out directly against a nominee for the Supreme Court given her abysmal record on reproductive rights.
Some of the materials made it live, others where left on deck just in case. In all, the process was to fill urgent needs to assure that the Center was included in these conversations.
Before the Nomination
Many materials were created to fundraise and underscore the importance of the Supreme Court in reproductive rights litigation.
Barrett is Nominated
When the nomination was made official, the Center took a close look at Amy Coney Barrett’s record. Before coming out against her based on her record, the Center aligned with other members of the movement to press the Senate to use the same standard they followed well before the 2016 election in allowing the American people to vote before confirming a judge for a lifetime appointment. Voting had already begun in states across the nation and yet this call was not heeded. A series of graphics were drafted pressing for No confirmation until inauguration. Ultimately, these were not widely shared across platforms.
The Senate Votes
It was clear that the Senate committee was not interested in a fair and thorough review of a lifetime appointment to the Supreme Court. The Digital team brainstormed on what we may be able to put out and I quickly drafted a series of original illustrations based on the famous collar Ruth Bader Ginsburg wore when she submitted her most scathing dissents on the Court. The versions with the mint background went live, but I very much love the whole range of color combinations that came out of the process.
We Dissent in Other Colors
After the Confirmation
It was important to cement the danger of the moment and why the Supreme Court is a central tenet of the Center’s legal strategy to maintain and improve access to reproductive rights in the US.
