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Katoka - Brand Identity



Katoka - Brand Identity & Launch Campaign

Katoka is a smart-tech solutions company based in Sydney, Australia. They create smart home products with a vision to educate every household in becoming more sustainably green. Living up to its name, meaning pure in Hungarian, Katoka's mission is to fundamentally change the way people connect with their home energy usage and prevent unnecessary consumption. With three initial products ready at launch; the e-bulb, e-plug and e-cam, Katoka's new app allows the user to be conveniently in control of any domestic appliance, lighting or camera security at the touch of a button. 'Connecting homes' via smart app technology.

Coincided with a new visual identity, a launch campaign was proposed to promote the brand and strengthen its position within the smart home tech market. In accordance to the launch campaign, additional deliverables included print collateral for a smart home expo, brand guidelines, stationery items and packaging designs.





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Katoka - Brand Identity
Published:

Katoka - Brand Identity

Published: