Payton Campbell's profile

Nike x Campbell Custom Shoe Project

The Nike x Campbell Custom Shoe Collab is an 90's inspired throwback to retro Nike styles. Hallmarks of the collection are its bright colors and an original typeface that work together to create a modern take on a classic style. 
Crop hoodie with the collection logo on the front and "Nike x Campbell" on the sleeve
T-shirt with the collection logo on the front
The back of the T-shirt with "Nike x Campbell" down the spine
The original concept sketch for the collection and font– I was inspired by the bold, graphic colors of the 80's and 90's, and, with those designs coming back in style, I wanted to make my own interpretation. 
Valor Christian High School wrote an article highlighting my class's project and our teacher, Mr. James Gonzales. It explains in further detail the prompt for the project and guest, professional shoe artist, Katie Shaffstall. 

https://govalor.com/story/graphic-design-students-create-custom-sneakers/
Nike x Campbell Custom Shoe Project
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Nike x Campbell Custom Shoe Project

I was tasked with creating and branding my own custom sneakers. Along with the sneakers, I was challenged to create the collection of shoes, bran Read More

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