The Wilderness Survival Guidebooks are a series
teaching readers how to use camping tools, easy
recipes and first aid. This series is packaged into a
box set for optimal display and collectability.
The competition for attention in bookstores is huge:
graphic designers have an important role to play in a
successful marketing strategy. Original
illustrations depict camping props with a variety of
items to match each book’s theme. The use of line
textures on the cover strengthens the connection
between the illustrations. The segmentation of
different colors can highlight important parts of the
cover to better attract customers’ attention.