There is a widely accepted belief that as we grow, we tend to lose our childlike qualities such as imagination, curiosity, fearlessness, innocence, creativity, etc. However, this is not true because in reality, they are not at all lost. They just get suppressed beneath the layer of seriousness resulting from the roles and responsibilities of adult life and you can unveil these qualities by letting yourself go and living in the moment. Through HUES, we want to express that when you supplement the seriousness of the adult life with these qualities, you get an interesting perspective on life which can help you achieve extraordinary results.