TEDx:REAL - A Title Sequence Collaboration


  • When what’s “real” is debated every day – from politics, to climate change, economics, even the nature of the universe – how can we shape, challenge or change our reality… and understand who we are within it?

    On a more down-to-earth level, how can we sum up the TEDx Sydney 2020 theme of REAL, with so many permutations and interpretations conjured by the word?
  • In the past, TEDx title sequences have aimed to provoke thought by holding a mirror to the state of society: reflection as catalyst for change. For TEDx2020, we returned to the spirit of playfulness. Instead of the serious, the sincere.

    Instead of a mirror, a dream.


  • Happily, this dream was shared by some of the best motion studios and sound partners in the world. After all, TEDx is about ideas worth spreading, and with "reality" so open to interpretation, a curated global collaboration was perfectly suited to capturing the kaleidoscopic nature of the theme.​​​​​​​
  • Multiple realities. Multiple points of view. Reality is collaborative.

    Each studio contributed their own unique vision of reality, with the resulting diversity of concept and style supporting reality's elastic nature. Seen together, this suite of idents combines to illustrate the complexity of the real more completely than any could achieve alone.

    Woven together to form the opening titles, animations meld with the poetic glue of narrative: a story of hope, passed down from mother to child, wherein we seek to reconcile a black and white reality with the dream of a more colourful life.


  • ANIMATIONS
    Alphabetically, by Studio


  • BEMO × Sono Sanctus

    Visit BemoVimeoInstagram          Visit Sono SanctusVimeoInstagram
  • BEMO STUDIO
    Creative Directors: Brandon Hirzel & Brandon Parvini  •  Executive Producer: Brandon Hirzel  •  Technical Direction: Brandon Parvini  •  2D Animation: Pablo Thomas Lopez  •  Illustration & Storyboard: Scott Hassel

    SOUND & MUSIC: SONO SANCTUS
    Audio Producer: Jake Merritt


  • Bullpen × Zenthing

    Visit Bullpen / Vimeo / Instagram          Visit Zenthing / Vimeo / Instagram
  • BULLPEN
    Direction: Bullpen  •  Creative Direction: Aaron Kemnitzer  •  Animation: Aaron Kemnitzer  •  Design: Jay Quercia

    SOUND & MUSIC: ZENTHING
    Audio Producer: Jake Merritt  •  Special Thanks: Sono Sanctus


  • Mighty Nice × Zak Engel

    Visit Mighty Nice / Vimeo / Instagram          Visit Zak Engel / Vimeo / Instagram
  • MIGHTY NICE
    Director: Michael Shiao Chen  •  Creative Director: Darren Price  •  Head Of Studio: Jeremy Howdin  •  Producer: Diana Angelius  •  Design: Michael Shiao Chen  •  Storyboards: Michael Shiao Chen  •  Model/surface: Michael Shiao Chen • Rigging: Tessa Eden  •  Animation: Michael Shiao Chen  •  3D Fx: Daniel Alvarez  •  Composite: Vincent E Sousa

    SOUND & MUSIC: ZAK ENGEL
    Audio Producer: Jake Merritt  •  Special Thanks: Sono Sanctus
  • Mixcode × The Chicken

    Visit Mixcode / Vimeo / Instagram          Visit TheChicken / Vimeo / Instagram
  • MIXCODE
    Production House: Mixcode Studio  •  Director: Chiunyi Ko, Tubo Lee  •  Producer: Mibo Lin  •  Story: Julian Chen, Daniel Jiang, Astri Liu  •  Art & Animation: Julian Chen, Daniel Jiang, Astri Liu  •  Illustration Of Parallel Universe: Chiunyi Ko, Tubo Lee, Hannah Chen, Chewie, Evan Chiu, Tim Tseng, Weily Hsu, Neil Lin, Yi Sheng Jian, Fibo Lin, Uu, Olaolayuan 

    SOUND & MUSIC: THE CHICKEN
    Audio Producer: Jake Merritt  •  Special Thanks: Sono Sanctus
  • Nerdo × Sono Sanctus

    Visit Nerdo / Vimeo / Instagram          Visit Sono SanctusVimeoInstagram
  • NERDO 
    Production: Nerdo  •  Creative Directors: Daniele Gavatorta, Lorenzo Levrero  •  Art Direction: Giacomo D'Ancona, Dalila Rovazzani  •  Animation Director: Dalila Rovazzani  •  Character Design: Francesca De Toni, Giacomo D'Ancona  •  Animation: Dalila Rovazzani, Giulia Manna, Francesca De Toni  •  Compositing: Giacomo D'Ancona

    SOUND & MUSIC: SONO SANCTUS
    Audio Producer: Jake Merritt
  • Oddfellows × Dogbotic

    Visit Oddfellows / Vimeo / Instagram          Visit Dogbotic / Vimeo / Instagram
  • ODDFELLOWS 
    ECDs: Chris Kelly, Jarratt Moody  •  Director: Nicole Stafford  •  EXECUTIVE PRODUCER: Erica Kelly  •  Producer: Kaitlyn Mahoney  •  Storyboards: Nicole Stafford  •  Design: Joyce Liu, Alisha Liu, Caroline Choi  •  Cel Animation: Nicole Stafford  •  Compositing: Jakob Scott, Jon Riedell

    SOUND & MUSIC: DOGBOTIC
    AUDIO Producer: Jake Merritt  •  SPECIAL THANKS: Sono Sanctus
  • PostOffice Studios × WeTime Audio
    ​​​​​​​
    Visit PostOffice / Vimeo / Instagram          Visit WeTime / Vimeo / Instagram
  • POST OFFICE STUDIOS
    Director: Aditya Tawde  •  Creative Director: Harsh Sharma  •  Creative Producer: Aditya Devsharma  •  Ideation & Concept: Vaibhav Negi, Appa Chandra Storyboard & Animatic: Shashank Mani, Adarsh Panicker  •  Characters: Shashank Mani, Shiyamek Dasgupta, Pankaj Gole  •  Background Design: Hesaka Sumi, Danny Jose, Rushil Kejriwal  •  Graphic Design: Omkar Sawant  •  Cel Animation: Shashank Mani  •  In-betweens/cleanups: Shashank Mani, Shiyamek Dasgupta  •  Colouring: Shashank Mani, Shiyamek Dasgupta  •  2d Animation: Gaurav Jhamb, Vibha Lad

    SOUND & MUSIC: WE TIME AUDIO HOUSE
    Audio Producer: Jake Merritt  •  Special Thanks: Sono Sanctus
  • Spillt × Sono Sanctus

    Visit Spillt / Vimeo / Instagram          Visit Sono SanctusVimeoInstagram
  • SPILLT
    Creative Director: Ed Rhine  •  Design/Animation: Jon Drobil, Kevin Kerndt, Samantha Mireles, Miles Petrock, Hollee Winans  •  Producer: Kate Swift

    SOUND & MUSIC: SONO SANCTUS
    Audio Producer: Jake Merritt
  • State × White Noise Lab

    Visit State / Vimeo / Instagram          Visit White Noise Lab / Vimeo / Instagram
  • STATE 
    Executive Creative Director: Marcel Ziul  •  Concept By: Meredith Cherniack  •  Managing Director: Tais Marcelo  •  Lead Compositor: Luis Suárez  •   Producer: Krissy Estrada  •  Coordinator: Ray Freedman  •  Design: Mayumi Takahashi, Meredith Cherniack  •  Illustration: Mayumi Takahashi  •   Cel Animation: André Dias, Matt Everton, Sijia Huang, Omar Romolino, Ryan Boyes  •  2D Animation: Ricardo Perosa, Luis Suárez  •  3D Animation: Lamek Felix

    SOUND & MUSIC: WHITE NOISE LAB
    Composer/Sound Designer: Roger Lima
  • "The Dream"
    Substance × Ambrose Yu


    Visit Substance / Vimeo / Instagram          Visit Ambrose / Vimeo / Instagram
  • SUBSTANCE 
    Direction: Scott Geersen  •  Character Design: Glen Miralles  •  Character Modelling: Jessica Herrera  •  Character Rigging & Animation: Jessica Herrera  •  Layout, Lighting, Shading, Cinematography: Substance  •  Edit: Scott Geersen

    ORIGINAL MUSIC & SOUND DESIGN:
    Ambrose Yu