This is a re-brand for the Guide Dogs of Texas non-profit organization that has been committed to giving freedom, mobility, and independence to blind Texans by providing them highly trained service dogs for only $1. This organization operates through the generous giving of donors, so it's important for them to have a professional yet friendly identity. 

Since the Guide Dogs of Texas serves blind and visually impaired clients, brand touchpoints that would be encountered by a sighted and non-sighted audience needed to be accessible and not rely on solely visual solutions. The animated logo uses a voiceover instead of just text. The business cards have braille and tactile markers for easier use.