Final Term Exam of Marketing and Merchandising
Task:Your task is to design a window display for a local clothing brand’s AW Collection.
Choose one Pakistani
brand and research their Autumn/Winter collection 2020/21. Choose elements according to the brand’s
aesthetics and develop a theme with it. You can introduce a new outlook but it should not go against the
brand’s image. Choose at least 3 clothes items to build the display around.
brand and research their Autumn/Winter collection 2020/21. Choose elements according to the brand’s
aesthetics and develop a theme with it. You can introduce a new outlook but it should not go against the
brand’s image. Choose at least 3 clothes items to build the display around.
week 1:
Research and choose the brand. Create mood boards, colour palette. Find references and create
a concept board.
a concept board.
week 2:
Create 3 full rendered and detailed drawings of the window display on A4 size.
week 3:
Choose one of the designs and create a digital animation showing how the window will look on display.
Animation
week 4:
Create a 12” model of the window display in detail using materials of choice.
Thanks.