CLIENT: AQUA Home Appliance (Key Product: Fridge)
MESSAGE:
+ Campaign message: "Tủ Lạnh Aqua - Dung Hoà Mọi Thế Hệ" (Aqua Fridge - Harmonize All Generations)
The insight comes from a fact that different family members have different preferred food/drinks. What Aqua Fridge can provide is a range of technologies, from moist/dry containers to water dispenser, to satisfy everyone in the family.
TASKS: Creative concept, Leader of Ideation, Art direction, Design, Supervising for production.
DELIVERABLES: Viral clips + Key Visual
