Hershey Kisses - Ad Pitch
Our Idea
Manifesto
Although it seems like people today may be more divided than ever, one thing almost everyone agrees on is the chocolatey mood lift of Hershey’s Kisses.
Kisses can act as a bridge of differences. Kisses show love and support from parent to child, between friends, or even between strangers, regardless of culture or background.
Our Mood Board
Our Sketches
My Groups Work
My Work
In Store Ambient
Can be any question with three different answers. People take a Hershey Kiss and eat it, then use the wrapper to vote on whichever one they want. In the end it is revealed that what you voted on didn't matter, because everyone came together and enjoyed a Hershey Kiss to get here.
