The Warm Cold logo stands for meaning, warmth and comfort. The word Warm means warmth, which means that everyone needs a jacket in an atmosphere that is not friendly or cool. It is like we need people who really care when our hearts are sad. The word Cold means comfort, which means that when we wear a jacket, our bodies feel comfortable and pleasant to be westernized, like people who care about us have comforted our hearts so that they become comfortable and calm.