野望 Ambition: Hope of Nature
本創作倡導停止非法盜獵,運用非洲受盜動物反動起義的擬人化反諷設計,透過非洲咖啡豆包裝為推廣載體,重塑品牌形象與社會關懷議題之連結,創造品牌獨特性。
his creation advocates an end to illegal poaching, using the anthropomorphic and ironic design of Africa's stolen animal rebellion and the African coffee bean packaging as a promotional vehicle to recreate the brand image and social care issues, thereby forging a unique brand identity.