First Intercultural Week
This year, Tecmilenio University chose to launch its very first Intercultural Week in order to encourage students to travel to another country world-wide by offering diverse talks from other fellow students who have traveled to a foreign country and lived a whole new intercultural experience.
The branding itself is constructed by colorful geometric shapes which represent diversity and multiculturality.
Overall, it's a bold branding that stands out by using big shapes and bright colors, which follow the guidelines from Tecmilenio's color palette.