Name: Capital Visions Branding

Client: Capital Visions

Role: Executive Director of Capital Visions

Challenge: I became the director of Capital University's student-run public relations firm in 2019. The firm had no name, no branding, no social media, and no website. I wanted to create branding for our firm because it is hard to advertise public relations work when your own firm has nothing to show. 

Solution: I started with a name and a logo. Capital Visions (CV) was the name chosen and I made a simple logo in Canva. I worked with the assistant director to create an instagram for the CV, using the logo as our profile photo. Our next objective was to create a website, so we made sure to take photos for the website and set it up so it looks smooth. 

Above is a screenshot from the CV's instagram. 

Below are screenshots from the Capital Visions' website.