Enchilando al Mundo is the national "Integrated Experience" campaign for AIESEC membership in Mexico.
The re-branding of the campaign meant a turn towards our roots as Mexicans. A call to take action on world problems and our contribution as young Mexicans.
A greek of Mayan origin is implemented as a symbol of freedom and the high flights that Mexican volunteers will undertake. Incorporating shades from purple to red to achieve a sense of dynamism and modernity in the campaign.
The re-branding of the campaign meant a turn towards our roots as Mexicans. A call to take action on world problems and our contribution as young Mexicans.
A greek of Mayan origin is implemented as a symbol of freedom and the high flights that Mexican volunteers will undertake. Incorporating shades from purple to red to achieve a sense of dynamism and modernity in the campaign.
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