Fashion Kid Glitter Sequins
Animal Diary Stationery Fluffy Plush Sloth
"I love my planet" School collection
I designed this Fashion Diary Stationery collection which is part of a larger “Back to school” collection for kids called «I love my planet». For this design I followed the whole creative process: I designed the mood board of the collection, defined the products, made an analyst of the trends, chose the papers to use, the vectorial illustration, designed the artworks, and followed the process until the final sample.
About the collection concept:
Between 2019 and 2020 there was a succession of immense bushfires that raged across much of Australia. Those destructive and climatic events led me to design this collection and share it with the world.
The world is already 1.8°F warmer than it was between 1850 and 1900, and climate change is going to continue to affect us all. Greta Thunberg is proof that you are never too small to make a difference and help raise awareness of the climate situation. Children are the future and, in this collection, I help people in a positive way to be aware of the beautiful planet we live on and that they should take care of it with actions.
The illustrations in the collection are colorful and represent Australian wildlife. Animals eat, run, sleep, interact with trees and colorful cactuses.
Children will have backpacks with animals that are in danger of extinction due to the situation described above, and with positive messages to take care of our precious planet. The messages used are oriented to the theme of climate change awareness: "You are never too small to make a difference" "I love my planet" "If not now then when" "Don't be afraid of change"; these quotes are inspired by talks of Greta Thunberg I listened to and I wanted to spread this message to more people. We all know that everyone can do their bit for a cause, but sometimes we forget that it can be a decisive step towards a real change.
Let's love and take care of our beautiful planet Earth!
Thanks!
Product design & illustrations: Eva Boch, @evabochdesign, design@evaboch.com
Photography: Kyung-Bin Park @kbinpark and Eva Boch
Client: Ningbo Sagement Stationery & Co Ltd.
Collection presented at the “Shanghai Paper World fair”, China, in November 2020
Need a to create a new project? Contact me design@evaboch.com
You can see more of my creative process work here
