AGENCY - MCCANN WORLDGROUP - MUMBAI
The wounded cops
World of Wardi - the initiative by a deputy commissioner, Delhi wanted us to generate awareness of the rising domestic abuse cases during the lockdown.
We observed that the cases of domestic violence were not reported much as the victims thought that the policemen would be busy dealing with the pandemic and their voices won't be heard. We wanted to reach out and inform them that they are there to protect.