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30-Curry Camp - Design Concept

30-Curry Camp - Flyer, Poster & Instagram Advertisement Design Concept
Tell us about the design:
The designs, as instructed, are separated to three parts: poster (A3), flyer (A6), and Instagram ad (1080x1080 px). The main elements on these designs would be Curry himself, the basketball, and the lightning which for me represents his swiftness in shooting precisely faster than what the eye can see (just as how lightning is faster than sound) and how he can even go beyond the normal shooting areas in the court while doing so. 

30-Curry is a name I came up with that is rhyming which I thought is good and easy to remember especially by the youth, ages 7-13, who is the target market of this made-up event. It is from his jersey number and last name that a lot of people would already know just by looking at the designs. The colors are mainly inspired from one of his team's main set jersey colors, Yellow and Blue as well.

How did you come up with the idea?
I came up with the idea from watching basketball games. My father, once he positions himself in front of the television, would always turn on the tv and search up for NBA games and my family would just go with the flow. Amazed on his overall basketball skills, teamplay, sportsmanship and character upon playing the games (and even towards his family), I got the idea of how other people would also be encouraged and inspired to hear from him and be taught by him. One thing's for sure, I love the thought that Curry will use this as an opportunity to spread about Jesus to other players especially the growing youth.

30-Curry Camp - Design Concept
Published:

30-Curry Camp - Design Concept

This project is designed for my Graphic Design course. With the help of my friend, we have conceptualized and put together these three designs: o Read More

Published: