Ticket Holder for My Benefits Fairfax Media
Problem
My Benefits provides subscribers of The Sydney Morning Herald exclusive subscriber content and offers. Movie, show and entertainment tickets needed to be sent to subscribers via the post and to protect them, a ticket holder needed to be designed and created.
Problem
My Benefits provides subscribers of The Sydney Morning Herald exclusive subscriber content and offers. Movie, show and entertainment tickets needed to be sent to subscribers via the post and to protect them, a ticket holder needed to be designed and created.
Solution
I designed a 250gsm stock ticket holder that would not only secure the tickets but act as a branding reinforcement by being part of the My Benefits subscription program, the subscriber was also supporting independent journalism.
I designed a 250gsm stock ticket holder that would not only secure the tickets but act as a branding reinforcement by being part of the My Benefits subscription program, the subscriber was also supporting independent journalism.
I used a tone of My Benefits blue and combined this with a complimentary yellow-orange. This combination helped make the headings pop. I also created a transparent background of used ticket stubs to reinforce the purpose of the holder.
Below: Front of the Ticket Holder.
Below: Inside of the Ticket Holder.
Below: Inside of the Ticket Holder.
Back: Front of the Ticket Holder.
Below: Flattened Ticket Holder Layout for Printer.
