RSA Brief: Educate the British public about Shared Parental Leave.

Fair Play is a campaign centred around a retro video game. Using a game allowed the information to be presented in an approachable and visually fun format.
The 1 or 2 player game takes the participant through several platform mini-games where you are confronted with issues like public perception, play, growth and includes a final 'boss' stage where you manage workloads.
This project focused on creating a visual identity that could be paired with getting across a lot of information in an accessible way.
The story of the game was developed on Twine, created on Unity 3D, and a Raspberry Pi was used to create the final game that could be played in real life.
Fair Play
Published:

Fair Play

Published: