Teochew Kueh is a family food stall selling traditional Teochew Kuehs. I was approached by the owner to redesign their brand as well as to create a new logo for them when they relocated to their new location. 

Menu list that includes all the key element present, grid background to mimic Chinese writing paper, company logo, mould print of the kueh, allegen information, opening hours as well as image credit. Red is a lucky and auspicious colour in Chinese culture, it symbolizes success, good fortune, vitality and life.