“FROM FACES AND LACES WITH LOVE” - this is the name of the concept of a series of projects preceding the anniversary event.
Only a sincere love for culture and their work helped Faces & Laces and its participants overcome this path and remain true to themselves. LOVE is a feeling of selfless affection. LOVE is progress and movement forward. LOVE is the main and most natural tool, thanks to which all these years Faces & Laces adheres to its ideology and contributes to the development of the local scene in the conditions of aggressive reality.
LOVE fills the culture that the Faces & Laces team lives with with meaning, benefits all participants in the process and gives a high-quality result. LOVE is the foundation of all life and the starting point in the Faces & Laces worldview.
If you have little time, it`s better to watch the video at the end of this case immediately)
On the main screen, running line contains information regarding the place and date of the event, age limit. There is an opportunity to immediately purchase a ticket, and also go to the organization's social networks. In the background there is a video that immerses you in the atmosphere of the event.
Music program announcement. By clicking on the button, the user will be taken to the music section for a complete acquaintance with the list of artists.
Art program announcement: Wheels & Walls. Project - an exposition presented by a whole galaxy of graffiti artists.
Art program announcement: Futura. Dedicated to the main headliner of the art part, the legend of street art.
Fashion announcement. The background video reveals what the exhibition looks like in pop-up format. The running line lists the logos of the brands presented this year.
Announcement of the main sport of the exhibition - skateboarding. When you hover over the icons, information about the format of the event pops up.
The announcement page summarizes the list of opportunities, namely: what to listen to, what to watch, what to be inspired by and what entertainment is provided to the visitors of the event. When you click on the phrases, the dies open and you can also go to the sections.
LOCALS REVIEW. The brand overview starts with a video intro. When you hover over the cards, the background is replaced by photographs that reflect brand concepts. When you click on the card, you go to a third-party site.
In the FUTURA section, you can get acquainted with the work of the artist. The effect of broadcasting the work on a large format is created - a fence, as it exists in an urban environment. By clicking on the icon, you can go to the artist's instagram.
In the WHEELS AND WALLS section there is a gallery of works by Russian graffiti artists who will transform the space with their paintings. When you hover over a work, a photo of the author appears, and when you click, you go to Instagram. Also, on the right, there is a list by which you can go to any artist.
The MUSIC is represented by the main and informal scenes. Videos are played in the background, and the screens are divided by a grid - it makes it clear that you can interact with the space. When you hover inside the cells, dies appear with photos of artists, names, dates, time of performance and brief information. When you click, go to the SoundCloud service, where you can conveniently listen to the music of the artist you are interested in.
The SPORT section consists mainly of a video edited by me that clearly demonstrates the environment. Initially, the slogan is flashing - "next stop next spot". Hovering over elements describes the options for visitor participation.
In the PARTNERS section, when you click on the partner's logo, you will be redirected to its website.
ARCHIVE - a retrospective of the development of the exhibition from the very beginning - 2007. In addition to the description text, the page contains photo and video galleries for better perception.
CONTACTS - a section with the address, date and time of the exhibition, contact information in social networks and a location map.
Please watch this video recording site to better follow the train of thought
If you have any questions, ask! I will answer with pleasure :)
And thanks a lot for watching!
