Flour Crown Cake Box Packaging
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Client: Flour Crown
Year: 2020
Flour Crown is a bakery located in Jitra, Kedah, well-known for its homemade cakes and pastries. The flour pronouncing as same as 'flower' indicated the brand identity associated with florals. The client requested to have fun yet minimal packaging and to include confetti as part of the design.
In order to develop the packaging that will be aligned with the existing brand identity and client's request, the base color of the packaging uses pale pink color. And since the original logo also helps to bring out the colors and add a little more excitement to the packaging, the colorful confetti colors are kept to pastel colors to complement and not overshadowing the brand logo, which is the main focus.
