IBM SMART CITY "FICTIONAL PROJECT"
Illustration assets done by Artist Brian Gossett for education purpose for this assignment.
IBM has been working on a concept called a Smart City and would like to unveil it to the world. Smart City is still under development, so instead of showing very specific things, we’d like to showcase some of the broader ideas encompassed by the project: Less traffic, affordable housing, lower energy costs.
Assignment requirements:
is to board out the whole 30 spot, using some awesome looking assets created by artist Brian Gossett for this project.
The brief described is a fictional client brief created for the sole purpose of creating a realistic experience . The project details are not based on a real project, and any similarities thereof are coincidental
Script
Today’s cities have populations they were not designed to support.
And this causes:
Grid-lock on the roads.
A lack of affordable housing.
And, high energy costs.
At IBM, we’re good at solving problems. So we came up with a solution.
Imagine...
Traffic lights that talk to cars and buses to optimize traffic.
Multi-use buildings designed to keep housing affordable.
An on-demand-grid intelligently providing power only when needed.
We’re working towards a safer, more efficient, more connected city.
A smarter city.
Intrigued? Find out more at IBM.com/smart city.
Today’s cities
have populations
they were not designed to support.
And this causes:
Grid-lock on the roads
A lack of affordable housing.
And, high energy costs.
At IBM
we’re good at solving problems.
So we came up with a solution.
Imagine...
Traffic lights
that talk to cars and buses to optimize traffic
Multi-use buildings designed to keep housing affordable
An on-demand-grid intelligently providing power only when needed.
We’re working towards a safer, more efficient, more connected city.
A smarter city.
