MarHaba Restaurant Branding
Goal of design was to develop a restaurant around a type of international food style. MarHaba was designed to provide the look and feel of the Middle East. There was a focus on color, aiming to represent the region effectively through the color palette. The target audience is younger families that are looking for more affordable options. Expanded brand to include some possible applications, such as aprons for the employees and take-out boxes. This overall design system helps make MarHaba into a friendly, comfortable, and easygoing restaurant experience through use of color, layout, and patterns/illustrations.
