Background:
Managing company Alfa-сapital was created as part of Alfa Group Consortium.
Challenge:
To develop the corporate identity, keeping continuity features of the Alfa Group corporate identity.
Solution:
In order to preserve the continuity features of the consortium, DDVB decided to retain the distinctive colors of Alfa Group in the corporate identity. Stylized image of «A» letter in a circle which represents the growth of capital was used in logo.Thanks to the solutions taken, Alfa-capital became recognizable, and this made it possible to improve the image of the newly formed managing company.
Background:
Managing company Alfa-сapital was created as part of Alfa Group Consortium.
Challenge:
To develop the corporate identity, keeping continuity features of the Alfa Group corporate identity.
Solution:
In order to preserve the continuity features of the consortium, DDVB decided to retain the distinctive colors of Alfa Group in the corporate identity. Stylized image of «A» letter in a circle which represents the growth of capital was used in logo.Thanks to the solutions taken, Alfa-capital became recognizable, and this made it possible to improve the image of the newly formed managing company.