HUAWEI MATEBOOK X CAMPAIGN 2020

HUAWEI MATEBOOK X CAMPAIGN 2020

Master had fulfilled opening, product, KSP, and CMF film for Huawei Matebook X launch event in the summer 2020.  CMF film is comprised of four metaphorical color stories about Sakura Pink, Silver Frost, Forest Green, and Interstellar Blue.  The main goal of teaser opening film is to capture and visualize the aesthetics of wave on Full-view-display.  KSP videos is Craftsmanship, freetouch, ,microphone, sound, cooling, and full view display.  Product film is a visual storytelling of the journey to the macro details of each KSP in elegant movement.  
HUAWEI MATEBOOK X CMF FILM

Client : Huawei
Agency : Master
Creative Director : Dongho Lee
Producer : Saebom Lee
Design
Minsu Oh, Sangjin Hyun, Jooyeon Han, Sujin Bae, Panda Fonnapha
Design & Animation
Sakura Pink : Kiseong Jeong, Seongho Yu
Frost Silver : Sangjun Yoo, Daeseung Ra
Forest Green : Rei Chang, Jeonghoon Wang, Seongho Yu
Interstella Blue : Seungjoo An, Youngjoo In
2D Animation & Effects
Jiho Yoo, Nokwon Choi, Minsu Yun, Yoonji Lee
Composition 
Hanna Lee, Eunhae Go, Jiyun Kim, Daegyeong Kim
Editor : Taeyong Kim
Music Production : MUTT Agency
Agency & Production : Masterpictures
https://www.behance.net/masterpictures


Creative Director : Dongho Lee
CG Supervisor
Seong HO. Yu
HUAWEI MATEBOOK X CAMPAIGN 2020
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