Zix is a B2B tech company which offers a wide range of SaaS security solutions to its customers. As an industry leader, Zix is forward thinking and produces lots of valuable resources including ebooks, reports, case studies, landing pages, and more. They needed a designer who could not only apply their existing branding to collateral, but also enhance it.
As Zix was looking for an edgier and more relatable vibe, we took the "rockstar" theme of one publication in particular and ran with it. The project included layout and UI/UX design for an interactive ebook and a microsite where the web version lives. This project ended up being the CEO's favorite and was featured heavily across their platform.
Other projects we worked on for Zix include even more ebooks, microsites and reports. These publications are full of data which needed to be effectively and accurately represented through visuals which would hold the readers' attention. We designed all sorts of infographics in a range of formats, yet always made sure they complimented the Zix brand guidelines.
WHAT PROFESSIONALS SAY
Diana is pleasant to work with, responsive, and has a creative eye for taking project and company objectives and bringing them to life in an engaging way. My favorite project we worked on together was spotlighting some of my company's largest partners. We developed a "rockstar" theme to add some zest and a theme to the success story concept. The way she brought it to life became our CEO's favorite publication - one of many good signs, as CEO's and C-Suites was our target audience. Diana also worked to with us to create an animated template for our online ebooks, which were traditionally distributed in PDF format. She was able to take a grandiose vision and turn it into a tangible work of B2B art - not easily done. Our teamwork style was collaborative - but once I gave her the creative brief and concept, she was able to bring it to life.
TABBY SIMISON, CONTENT MARKETING MANAGER AT ZIX
