This is a Dyson campaign for baby boomers, a group does not get included in the marketing as they aren’t the obvious choice. We want them can #KeepOnShining at any age.
Posters
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/5405ab141711757.6258d07eabf0a.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/402185141711757.6258d07eb28eb.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/dece72141711757.6258d07eb01ff.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/2a9c8f141711757.6258d07eaddca.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3b8607141711757.6258d07eb0dc0.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ea5215141711757.6258d07eae357.jpg)
Social media posts
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6e468f141711757.6258d07eaf9a5.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/49841e141711757.6258d07eae87d.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/a49160141711757.6258d07ead651.jpg)
Ulta app ad
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/dfbc01141711757.6258d07eaee51.jpg)
Dyson website
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/935aa0141711757.6258d07eac9a1.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/f01ca4141711757.6258d07eb1569.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0928a9141711757.6258d07eaf39f.jpg)
TouTube banner
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/e057b1141711757.6258d07eacfcc.jpg)
Google ads
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/c845ee141711757.6258d07eb1b33.jpg)
Magazine
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b94c13141711757.6258d07eb082e.jpg)
![Advertising baby boomers banner campaign Dyson Hair Dryer marketing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0cbe2e141711757.6258d07eb22c5.jpg)
---Xiangyue Meng& Yunqi Xiao