Jamie Seston's profile

Welcome to the Disco

WELCOME TO THE DISCO
6/12 - Spielhaus June, an aim to post pattern based designs in the month of June.
Possibly and probably my favourite post of the month. This poster concept started with a simple zag pattern originally in pink and black. It was followed by the addition of a disco ball as I felt it had a very 1960s/1970s vibe to it. The "Welcome to the Disco" header was the next obvious choice to introduce to the design and the font was absolutely perfect with the direction I saw the poster going.

It could have stopped there, but I felt it needed balance and added a sub-header in the lower half of the design. I played around with this a bit as it was initially "Enjoy yourself. Don't ____", but I wanted to try and be clever and have a message of "Don't be yourself" as some people tend to do when consuming alcohol or drugs. The next iteration was then "Enjoy drugs. Don't be yourself", but it wasn't interchangeable and didn't feel authentic to me. So I took to the great horizons of the internet and searched for terms used in the 70s. As a Brit I'm very much aware of the word shagging and it's meaning, and believed it worked absolutely perfectly. Let's be honest, no venue wants that happening in their building.. but apparently not this one!

This led to the top bar being added to distinguish the poster as a venue's advertisement. The name "THE HOUSE OF CURIOUS BEHAVIOURS" was inspired by the dystopian game We Happy Few. This game, set in the UK, features the typeface Gill Sans prominently and I felt it was a nice nod to the game and the vibe the poster had created. 

It visually needed some separation between the three elements in the bar however, so I tried to create a set of bars that would minimise in width as they went outwards. Thankfully I accidentally opened the rotation tool on the original rectangle and created a set of falling bars which was expanded, then flipped to mirror on the other end. Contrast was then improved by alternating the rectangle colours.

The music symbols came in at some point due to me finding a glyph in the font and making it into a symbol brush and painting it at random sizes. Drop shadows were added to both these and the disco ball.

It was wrapped up by changing the original background pattern to a different transparency mode to create a single colour treatment and allow a variety of different coloured posters to be made which can be seen below. 
© 2022 SPIELHAUS. All rights reserved. Contact me at jme@spielhaus.it
Welcome to the Disco
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Welcome to the Disco

The House of Curious Behaviours welcomes you to the disco! Don't be yourself!

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