Company: WebResInt, the umbrella company for http://www.hostelworld.com and boo.com
Position: Graphic/Web Designer
Date: 2007 (3 months contract)
Tasks & responsibilities: Following brand guidelines from an external design studio (in London) I designed editorial pieces (B2B .pdf magazines), web pages (doing mainly icons and avatars), online advertising and e-mail marketing campaigns.
Date: 2007 (3 months contract)
Tasks & responsibilities: Following brand guidelines from an external design studio (in London) I designed editorial pieces (B2B .pdf magazines), web pages (doing mainly icons and avatars), online advertising and e-mail marketing campaigns.
B2B .pdf magazine (First issue)
The .pdf magazine had several internal pages that shared editorial guidelines with other printed pieces too.
I created some adds for some online campaigns that strictly followed the brand guidelines.
On contrast, for the e-mail marketing main image, with a marketing co-worker, the created a new concept and incorporated more visual elements in the brand, as illustrations.
Detail: The two peppers were bought in an image bank, I arranged all the elements around them in the add in Adobe Illustrator.
in this case a co-worker sketched the idea for the e-mail marketing template, I improved/completed it in Photoshop and I finally exported all the optimized little images and coded the html with inline CSS.
and then: "HAPPINESS", I had to design icons and avatars in Adobe Illustrator! :)
Thanks to Freepik.com for the thumbnail image.
