McDonald's
McDonald's Netherlands launched this major national campaign called Litter & Glamour to create more awareness for the (proper) disposal of waste.
Unfortunately, this is still not a given in the Netherlands. For a short window of time each of the 258 restaurants will have a golden promotional waste bin. Guests who throw away their waste here have a chance to win exclusive jewelry made entirely from litter.
The restaurant chain wants to create more attention amongst its guests in a positive way and thus contribute to the fight against litter.
CREDITS:
Client: McDonald’s
Agency: TBWA/NEBOKO
Photographer: Jaap Vliegenthart
Creatives: Tjeerd Buntsma/Oscar Flinterman
Agency Producer: Renate Lunenburg
Agency Account: Lia Ramkisoen/Barbara de Bie
Producer: Lisette Kooijman
Casting: Nuray Kurşun at castingbynuray
Hair & Make-Up: Daphne Weijers at House of Orange
Styling: Olivier Jehee at House of Orange
Photo Assist: Jaap Kwaak
Photo Post Production: Edwin Veer at E-Light Art Productions
Agency: TBWA/NEBOKO
Photographer: Jaap Vliegenthart
Creatives: Tjeerd Buntsma/Oscar Flinterman
Agency Producer: Renate Lunenburg
Agency Account: Lia Ramkisoen/Barbara de Bie
Producer: Lisette Kooijman
Casting: Nuray Kurşun at castingbynuray
Hair & Make-Up: Daphne Weijers at House of Orange
Styling: Olivier Jehee at House of Orange
Photo Assist: Jaap Kwaak
Photo Post Production: Edwin Veer at E-Light Art Productions
