跨越時間與空間藩籬，伯朗咖啡已邁向 40 週年，延續品牌精神傳遞咖啡的熱情，把咖啡美好帶入國際市場，持續開拓多元的咖啡風味，讓咖啡伴隨人們的生活時刻，屬於你的咖啡，開啟與咖啡的美好 40th。從過去至今，伯朗咖啡的文化從品嚐進而提升到鑑賞，伯朗喝的不單只是咖啡，是給大家美好的相伴時刻。
Across time and space, Brown Coffee has entered its 40th year, continuing the brand spirit to convey the passion for coffee, bringing the beauty of coffee to the international market, continue to develop a variety of coffee flavors, let coffee accompany people's life moments, Belong to you and the beauty of coffee 40th. Past to present, the culture of Brown's coffee has been improved from tasting to appreciation. Brown's drinking is not only coffee, but also a wonderful time to accompany everyone.
Content
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40週年 - 標誌設計 / 40th Anniversary Logo
Concept 40th logo
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1982 年伯朗第一罐填充咖啡誕生，掀起一波人手咖啡罐的品飲熱潮，『先來杯咖啡再開始 』的品飲文化。至今已經邁入了 40 年頭，而清脆的拉環開罐聲『 喀 』更是一天的精神來源，透過經典的拉環意象，次次拉開一天的美好開始，將 40 與拉環結合，開啟咖啡美好 40。
In 1982, Brown's first canned coffee was sold, which led to the trend of hand-made coffee cans, and the drinking culture of "Don't start without coffee".
40 years, and the crisp "click" sound of opening the can is the source of the spirit of the day, Through the classic image of opening a can, a beautiful start to the day, combine the 40th with the pull tab for a coffee-good 40th.
每一次的開啟，都是為自己的夢想邁進，次次的拉開，次次的品嚐人生餘韻的回憶，
香氣、風味、酸甜甘苦是人生適時的伴侶，伯朗咖啡，伴你走過開人生的美好適時。
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Every time you open it, you are moving forward for your dream, opening it again and again, tasting the memories of the flavor of life,
Aroma, flavor, sour, sweet and bitter are suitable companions in life, Brown coffee, accompany you to enjoy the beauty together.
