About project
TVORCHI is a Ukrainian pop music group. My task was to develop an animation for the band's new single for YouTube. The song is called "What's the difference to you" and tells about phone addiction.
In the first sketches, I thought more broadly about this topic. Then we settled on a more specific scene - a date where a guy tries to allure girl but she ignores him and looks at other perfect guys on social media. It was also important to design the title lettering. The result was 2 scenes for the video with a general plan and a close-up. It was also decided to add the lyrics to the video. I adapted the final result for placing it on different platforms, namely the cover for Apple Music, a post and story for Instagram, a banner for a YouTube channel.
On the streaming platforms YouTube and Instagram
Adaptation for Instagram stories
YouTube channel banner, adaptation for different devices
Drafts
Final line draft
Draft titles
Video at the concert of the band TVORCHI in London
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For collaboration and ordering illustrations
write to me rodzik.olga.fashion@gmail.com
