Los Angeles 2028 Summer Olympic Games Logo
This project represents a concept design for the upcoming 2028 Summer Olympics, which is set to be hosted in Los Angeles. The process behind this focuses on a simplistic design featuring the U.S. Bank Tower, which is perhaps the most recognizable building in the LA skyline. The color palette follows a simple two-tone bright color with a primary sky blue and secondary white. The following images represent a water-bottle design, a marathon mile marker design, and a secondary logo which inverses the blue and white. I chose these representations for this project because they are both well representative of the Summer Olympics. As the Summer Olympics are often hot, specially designed water bottles are an excellent option and are going to be widely available for both the athletes and attendees. A Mile Marker is another great example as marathons a major part of the Summer Olympics. At the same time, these markers can be used as well for other events such as bicycling and the triathlons.
