Tapage is an annual graphic magazine whose editorial line focuses on independent music, all genres combined. This periodical publication aims to expand the fields of discovery and rediscovery of readers of a very eclectic musical spectrum, from soul to 90’s punk, from disco to Atlanta trap.
This concept extends on the web with a website dealing with the musical news of the moment and fund topics, while engaging interactivity with the user through the addition of features designed for his online experience (playlists, jukebox, sharing, etc.).
The idea does not fall from the sky, it is a reflection on the end of the year memory that I finished in June 2020, which dealt with inspiration in the creative fields, from painting to cinema to music. In this brief I addressed different singular real stories but which showed how complex the spectrum of creation is and what means are used by artists to arrive at a finished product and what he says about it, to finally come to a conclusion that seems agreed to by some and impossible to conceive for others that pure creation is an invention, a delusion of the mind, and that geniuses do not exist.
So I wanted to continue to explore this premise for my graduation project at the ECV Creative Schools & Community that I presented on June 24, 2021 by creating a magazine and a web environment with all the graphic, typographical, iconographic and even functional aspects, are chosen according to this concept, the inspiration of the authors.
The ambition was first of all to create a "magazine" type support based on the golden number, and to create the format, the layouts, on the magazine but also on the web, according to the latter.
This ambition is justified by the desire to establish a strict framework allowing to create proportionate and elegant layouts, to then come to twist the whole and create a dynamic, varied and seductive set in the layout
As explained earlier, Tapage is also present on the web with a site that allows you to find articles long formats, interviews, an online store to find the magazine, t-shirts, posters, stickers and even vinyl.  But the website also needed by the competition on the market one or more features that differentiates it and gives it a singularity for the consumer.
Prototype des wireframes mobile :
https://www.figma.com/proto/pgm1KHZ0ZUvYAlNFh96vlu/Tapage_magazine_wireframes?page-id=0%3A1&node-id=4%3A731&viewport=956%2C681%2C0.033606089651584625&scaling=scale-down
Prototype des maquettes mobile :
https://www.figma.com/proto/IKgOdj4Kwm6WSx1zCMuMLP/tapage-magazine?page-id=4%3A1552&node-id=40%3A5858&viewport=130%2C820%2C0.32536444067955017&scaling=scale-down
Prototype des maquettes desktop :
https://www.figma.com/proto/IKgOdj4Kwm6WSx1zCMuMLP/tapage-magazine?page-id=4%3A387&node-id=42%3A1069&viewport=523%2C23%2C0.04323768615722656&scaling=min-zoom
Prototype des wireframes desktop :
https://www.figma.com/proto/pgm1KHZ0ZUvYAlNFh96vlu/Tapage_magazine_wireframes?page-id=1%3A8761&node-id=1%3A27955&viewport=1021%2C506%2C0.04544806480407715&scaling=min-zoom
And to give a new and different experience, it has been integrated into the website the functionality of being able to have access to parts, chords and music tabs of different eras, selected by the redaction, so that the user can access this information centrally.
I decided to integrate this function because being a musician, I remember my beginnings and the difficulties I encountered trying to find tablatures and chords to be able to replay songs when I did not know the music theory. Creating this environment associated with an integrated tuner so that the user has everything at hand seemed interesting to me from an accessibility and ergonomic point of view.
The site is also provided with an online store allowing among other things the purchase of the magazine, but also several goodies branded in the image of Tapage and which allow at the same time to stretch the concept a little more but also to support the magazine financially.
*New* Tapage®
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*New* Tapage®

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