PAPER JAMZ
Paper Jamz was a range of toy instruments, including guitars, drums and microphones, that used "paper-thin" technology to turn kids into "instant" rock or pop stars. I wrote all of the manuals for the toy series, working with the R&D and QA teams, and laid them out in InDesign with help from the graphic design team. Below are manuals for the guitar and microphone lines, along with the Justin Bieber keytar (really—no, really)
CINEMIN SLICE
Select pages from an instructional manual that I wrote for a multimedia portable projector.
LIGHT STRIKE
Light Strike was a line of toys that combined laser tag with video-game elements. I wrote all of the manuals and guides. Examples are one instruction manual and one quick start guide.
LITE SPRITES
Lite Sprites was a line of interactive toys that featured "Spritely" characters that shared color with each other and their world of Lite-Topia. I wrote all of the manuals and guides for the line. Below are an instruction manual and guide for two of the characters.
APPGEAR
AppGear was a toy line that merged the experiences of physical toys with app games for smartphones and tablets to create what the company referred to as "amplified reality." I wrote all of the quick start guides and manuals for the series, mostly in collaboration with the R&D team. Toys/apps in the line included ZombieBurbz, Foam Fighters and Elite CommandAR.
ZombieBurbz
FOAM FIGHTERS
ELITE COMMANDAR
