RHEUMATOLOGY RESEARCH FOUNDATION
Broadening the sphere of influence for RRF
Even though the Rheumatology Research Foundation stands as the largest private funding source for rheumatology research and training in the U.S., its programs lacked awareness and general understanding from a patient and caregiver’s perspective. After engaging with Markstein as a communications partner, we developed and executed a multi-tiered, comprehensive marketing and communications strategy designed to increase awareness of the Foundation and humanize its efforts.
