From 2021 to 2022, I worked with Workadventure and came across an interesting design opportunity.
“Your Workplace, better !”
WorkAdventure is a SaaS platform which helps create virtual worlds for various use cases. Virtual office for hybrid or remote teams, digital events, virtual courses… anything becomes possible.
The brand already had a strong identity with its pop colors, logo and their own little characters: the wokas !
However, after a previous redesign, Workadventure needed a way to have a more cohesive visual identity. On social media especially, communication had to rely on external available assets, causing inconsistencies.
My time working on graphic design being very limited, I had to come up with reusable assets in order not to make communication dependent on me working full-time.
We came up with a list of the most talked about topics and regular scheduled events.
So I worked on a different style. I indeed kept the pop colors to keep showing the fun and welcoming spirit of the brand. However, I also chose to introduce a bit more corporate feel by taking some inspiration from Memphis Design.
It was also quite a big trend in 2022, which helped convey the fact that WorkAdventure is an up-to-date startup. Here a few of the assets I made: Article, Post promotion, Team Building, Hiring, Features, Maps of the week (interesting and beautiful maps created by the WorkAdventure community and featured by the company), ...
It was also quite a big trend in 2022, which helped convey the fact that WorkAdventure is an up-to-date startup. Here a few of the assets I made: Article, Post promotion, Team Building, Hiring, Features, Maps of the week (interesting and beautiful maps created by the WorkAdventure community and featured by the company), ...
I also created a few template and exemple of how I imagined these assets used on social medias.
