Sustainability is finally getting the right importance throughout the world.
In this campaign Eni focused on the green economy and our goal was to convert five key words to their ‘greener’ version: Fried becomes Bio-Refinery, Mobility becomes Sharing, Humid Waste becomes Fuel, Coat becomes Efficiency.
An essential design and the natural movement help express this green concept conversion.
In this campaign Eni focused on the green economy and our goal was to convert five key words to their ‘greener’ version: Fried becomes Bio-Refinery, Mobility becomes Sharing, Humid Waste becomes Fuel, Coat becomes Efficiency.
An essential design and the natural movement help express this green concept conversion.
Direction: 2Sharp
Design: Pietro Furbatto
Animation: Sergio Papa
Agency: Ditroit
Creative Director: Salvatore Giunta
Producer: Noemi Bugli
Animation: Sergio Papa
Agency: Ditroit
Creative Director: Salvatore Giunta
Producer: Noemi Bugli
