The Live Smart Campaign initiated by Westfield Terminal C encourages travelers to choose smart options when purchasing food within the Terminals. During the duration of this campaign, travelers are encouraged to meet with an on-site dietician to discuss dietary options. In return, they will receive a brown bag good for a discount at participating locations.
Below, the 24" x 48" wall poster.
Smaller verisons of the posters would be created as countertop displays for either hostess stands or checkout counters signifying their participation in the program.
Tablecloths created for dietician tables to be placed within the Terminal.
Banner ad for the website.
