Blueprint Genetics
During 2019-2021 I worked as a product manager for Blueprint Genetics, a diagnostic genetic testing company. While my role was heavily focused on upstream product management, I also created various product marketing materials, sales decks and training slides to enable the Sales Team. Below I have showcased just a fraction of the work done during the years.
Please note that some of the information on the materials might be outdated.
Please note that some of the information on the materials might be outdated.
Blueprint Genetics offers genetic testing for 16 different disease categories. For some of the categories I created images to be used in various marketing materials and platforms, such as the company website, brochures, single pagers, sales decks, and social media campaigns.
Water bubbles had been part of the company brand book imagery for a long time so I transformed some of them to represent different disease categories. Above pictures were created for cardiology (heart), malformations (spine), and ophthalmology (eye).
A single pager to promote the newly launched mitochondrial DNA testing. Please note that some of the information might be outdated. The mtDNA graph was created by a genetisist.
