Saraph - A Natural Journey: Branding for a Modern
& Sustainable Cosmetics Brand
& Sustainable Cosmetics Brand
Welcome to 'Saraph', a comprehensive project of branding and identity creation for a cutting-edge cosmetics brand that fuses the potent power of nature with modern skincare science. The ethos of saraph is rooted in sustainability, transparency, and the purity of nature, aiming to redefine beauty norms by empowering consumers with clean, effective, and environmentally friendly beauty solutions.
The aim of designing is not only to create an aesthetically pleasing identity, but to tell a compelling story, one of a brand that respects both the skin and the planet. In the following sections, we will walk you through each step of this exhilarating journey.
The aim of designing is not only to create an aesthetically pleasing identity, but to tell a compelling story, one of a brand that respects both the skin and the planet. In the following sections, we will walk you through each step of this exhilarating journey.