COMIC ILLUSTRATION FOR
DEICHMANN GERMANY
DEICHMANN GERMANY
The goal was to create a modern and friendly comic displaying the process of ordering shoes, deal with the disappointment in case they don´t fit and how easy the return process actually is when you go to the store. The brief included a colour palette, the initial story and the team wanted flat illustrations that are fun and likeable.
FIRST SKETCH
COLOUR PALETTE AND EXPLORATION
ILLUSTRATIONS IN DETAIL