Share the Joy is a vibrant and celebratory campaign that infuses JackpotJoy's brand with the spirit of seasonal festivities. 

From the enchantment of Halloween to the Christmas lights, this campaign takes players on a journey through a world of winter wonder and autumnal cosiness. The expanded colour palette, featuring deep blues, fiery oranges, a vibrant yellow, and rich reds, creates a visually captivating experience. The imagery, adorned with stickers, overlays and patterns invites players to revel in the joy of the season. 

With engaging content and interactive elements, this campaign invites players to partake in special games and events, offering them a chance to bask in the warmth of winnings and the thrill of the festivities. 

Share the Joy is an invitation to embrace the magic of the season and share in the joy of winning.

Designers involved: Dino Shi-Yong Zhao & Jamie Smith (Creative Director)